What Is Greenwashing, and How Do You Spot?

Its easy really, when going to buy food products at your local grocery store, you can do one of two things:

1. Look for the word “Organic” on the sticker or package. Some food products will have the logo as well as the words USDA Certified Organic.

2. Look at the serial number. If it starts with the number nine, it is certified organic.

You can apply this simple trick to finding truly organic gardening supplies as well. Even if it is a seed packet, a tree, bush, flowers or bag of compost, if they have either of the two items on it, you can trust that you are buying something certified organic.

Some vendors will try to trick you into thinking they are sustainable and/or organic certified, with jargon like Earth Friendly, Sustainable or All Natural.

You would be shocked to see what they can get away with using the word “natural”. lol

Green claims from supposed green products are on the rise. You will see some “natural” restaurants promising organic foods, even though they use toxic GMO ingredients. I have peeked behind the counter to look at the food and drink products at one of my favorite restaurants in Reno, only to see they were serving GMO Soy Milk!

These companies will use green marketing tactics to persuade customers into thinking they are a green company.

Green Washing

Green Washing

See the updated list of corporate green washing here.

Corporate greenwashing is the real epidemic in America!

Most environmental marketing claim s are total BS.

The environmental friendliness of most products are alarming at best.

All REAL organic products will either have the #9 at the beginning of the serial number and will have the word Organic on the label.

The fines for selling or promoting noncertified organic foods as organic starts at $15k.

If you find a product in question, take a photo of the food product, the label, the serial number and the address and business name on the outside of the business. Go to the USDA Organic Government Website and file that report!

Organic Logo

Organic

We must stop all of these false claims in order to protect the environment.

Green Washing

Green Washing

Legal Issues for Companies Caught Green Washing is real pain.

We cannot let these scammers get away with false impressions of sustainability.

Support only true sustainable businesses with minimal impact on the environment.

The environmental impacts of corporate greed affect us all. The environmental claims are mostly unsubstantiated claims and BS marketing.

 

The term greenwashing is helping to identify the truly green initiatives reduce their carbon footprint and create sustainable products in the US.

Form of Greenwashing are:

1. Claims of All Natural.

2. Farmers Markets where fake farmers sell GMO and pass it off and organic.

3. Local producers using the word “local” to imply organic, when it is not.

4. Restaurants that still use single-use plastic.

5. Businesses that are still not using solar panels.

6. Not using paper straws.

7. Toxic cleaning products.

8. Misleading recycling claims

Actions speak louder than words. How can you not contribute to a corporation who is using Green Washing marketing strategies?

1. Buy second-hand, thrift stores, yard sales often.

2. Buy only USDA Certified Organic Foods.

3. Buy only USDA Certified Organic Gardening seeds, plants, fertilizers, shrugs, bulbs, compost and soils.

4. Walk or bike instead of drive most of the week. Carpool if you must. Use public transportation.

5. Limit the amount of product you buy that is contained in plastic.

6. Reduce the use of your AC and Heater. Your body can acclimate to colder or warmer temperatures over time.

7. Never cut down a tree or plant. Build around it. If you must for safety reasons, plant 3 more to replace it elsewhere.